Most People’s Branding Strategies are BOLLOCKS.

They wait until everything’s polished.
They worry about logos, colours, and “content pillars.”
They hire overpriced agencies who’ve never built a brand themselves.

And then they wonder why no one’s watching.
No one’s buying.
No one cares.

Brad Lea put it simply:
👉 “Flood the internet with YOU.”

That’s it. Be everywhere. Loudly. Consistently. Repeatedly.
Because a personal brand isn’t built on perfection.
It’s built on visibility.

This Week on the Pod:
I sat down with Brad Lea to break down the truth behind personal branding in 2025. And spoiler alert, it’s not what most of the so-called “experts” are telling you.

Here’s what we covered:
✅ Why most people overcomplicate personal branding.
✅ The “flood strategy” that actually gets results.
✅ How to build a brand that makes money, not just noise.
✅ Why perfection kills momentum (and how to ditch it).
✅ What Brad really thinks about fitness, family, and giving money to your kids.

This one’s a wake-up call for anyone building a brand, business, or just trying to stand out in a crowded space.

🎙 Watch the full episode here 👇

BONUS: Want a brand that raises capital, attracts deals & grows your business?

You don’t need 1 million followers.
You need the right people to know who you are and trust what you do.

That’s why I created Capital Catalyst, a system built from 20+ years of raising over £750M in funding.

It’s for founders who want to build investor-ready brands, step into high-value rooms, and access real capital.

🔥 If you want the playbook I use for raising 6–8 figure deals,
👉 Join the Capital Catalyst waitlist now → Join Here.

Enjoy! Until next time,

Matt ‘More Action, Less Bollocks’ Haycox