There’s No Perfect Pickup Line for Money or Love

Let me be straight with you.
Stop waiting for that one “perfect” video, ad, or post that’s going to blow up and change your life.

It doesn’t exist.

Just like there’s no flawless pickup line that works on everyone in dating, there’s no magic sentence that makes people suddenly trust you and buy from you.

I used to think I needed that one perfect angle. That one killer hook.
But truth is, no one buys after just one touchpoint.

They don’t fall in love after one message.
They don’t trust your brand after one reel.
They need to see you again. And again.

That’s called familiarity.

And if you’re not building that, you’re not building a business, you’re just hoping to get lucky.

🎙 NEW PODCAST: “I Trusted the Wrong Partner—It Nearly Destroyed Me”

If you want a reminder of just how important trust is, listen to this week’s No Bollocks episode.

In it, I open up about one of the biggest mistakes I’ve made, trusting the wrong business partner that cost me time, money, and nearly everything I’d built.

It’s raw, practical, and brutally honest. Because the wrong person in your corner can ruin everything.

🔥 Familiarity = Trust = Sales

We’re human.
We go with what we know.

👉 The more they see you, the more they trust you.
👉 The more they trust you, the more likely they are to buy from you.

This is why Coke, Nike, and Apple spend millions staying in front of your face.
They’re not pushing a new message every day, they’re just reminding you they’re still here.

So when it’s time to buy?
You choose them.

You need to make your audience feel the same about you.

📈 What You Actually Need to Do

🚫 Stop trying to make the “perfect” thing
✅ Start showing up, daily
✅ Be consistent even if it’s messy
✅ Create something, post something, say something
✅ Stay in front of your audience until they can’t ignore you

Because the truth is:
Money doesn’t go to the best product, it goes to the most familiar one.

That’s how this game works.

So stop waiting to feel ready.
Stop waiting to “get it right.”
And start showing up more than your competitors ever will.

You want to win?
Make them remember you.

Until next time,
Matt “Consistency Over Perfection” Haycox

Want to work with me? Need my help?

I’ve been where you are—struggling with decisions, distractions, and scaling pains. Whether you need clarity on your next move, help building a strategy, or funding to fuel your growth, I can help.

Here’s how:
📞 Coaching with me: Real, no-bullshit advice tailored to your business. Book a 15 minute power coaching call here.
📈 Work with my marketing team: Build a brand that gets results here.
💸 Get funding: Access funding to scale and thrive. Click here.
🎙️Podcast with me: Let me intro you to my audience and blow up your brand! Click here

💡 Let’s cut the bollocks and get to work. Book a call today, or reach out to my team, and take the next step toward making your business unstoppable!

P.S. If you’re not already listening to No Bollocks with Matt Haycox, what are you doing? It’s the straight-up business podcast for real entrepreneurs, CEOs, and anyone who’s serious about making money and building something big. No bullshit, no theory—just unfiltered conversations, killer strategies, and the mindset hacks that actually move the needle.

Hit subscribe now and start learning from the people who’ve actually done it. 💥